Search engine optimization is an ongoing process and it is important to follow crucial SEO measures to retain your ranking on Search Engines. Our case studies show websites that we had optimized over the period of 1-4 years from now so the only explanation that we can give is –

The websites were ranking after our optimization, but they did not follow the SEO checklist or periodic SEO maintenance to retain their ranks. If you are not actively taking part in the Internet then other websites / competitors websites which are more active are bound to overtake and outrank your website.